Merchant Network
New customers, on terms you set.
Join a network that puts your offer in front of members of partner programmes. You decide the offer, the limits and when it runs.
Two sides, one network
What each side gets.
The network only works if both sides come out ahead.
For merchants
- Visibility to members you would not reach on your own
- Offers you design and approve
- Customers who arrive ready to buy
- One team to deal with
For brands and programmes
- Rewards members actually want
- Local and international variety
- Less cost carried on your own budget
- Fresh offers throughout the year
Joining as a merchant
From first call to first customer.
Most of this happens in a couple of conversations.
- 01
Tell us about your business
Location, what you sell, who your best customers are and when you would like more of them.
- 02
Shape your offer together
We suggest offer types that tend to work for businesses like yours. You choose, you set the limits.
- 03
Agree simple terms
A short agreement covering the offer, how redemptions work and how either side can change things.
- 04
Go live in relevant programmes
Your offer appears where members are likely to care about it, not everywhere at once.
- 05
Review and adjust
We look at redemptions with you and tweak the offer if it is too generous or not generous enough.
Offer ideas
The kind of offers that tend to work.
A few starting points we often discuss with merchants.
- Dining
Complimentary dessert
A small extra for tables of two or more on weekday evenings.
Quiet nights - Hotels
Room upgrade on arrival
Subject to availability, for stays of two nights or more.
Off-peak dates - Wellness
First class free
An introductory session for new customers only.
New customers - Retail
Member-only preview
Early access to a new collection for programme members.
Launches - Cafes
Second coffee on us
For members who visit before 11am.
Morning trade - Experiences
Two for one tickets
On selected weekday sessions.
Midweek
Illustrative examples. Actual offers depend on partners in your markets.
What you stay in control of
Your business, your rules.
A network offer should feel like good marketing, not a loss you have to manage. That is why the controls stay with you.
You decide
- The offer itself and its fine print
- Days, times and capacity limits
- Which locations take part
- Pausing or ending the offer within agreed notice
- How your brand is shown to members

Who joins
Businesses that run on repeat visits.
Merchants in the network tend to be businesses where a first visit often leads to a second. If that sounds like you, it is worth a conversation.
- Restaurants and cafes
- Hotels and resorts
- Retail stores and brands
- Spas, gyms and wellness
- Entertainment and experiences
Does it cost anything to join?
Commercial terms depend on the programme and offer. We agree them with you before anything goes live.
Can I change or pause my offer?
Yes. Offers can be updated or paused in line with the agreed terms.
Which programmes will my offer appear in?
We match offers to programmes whose members are relevant to your business.
Can brands join as well as merchants?
Yes. Brands can both offer benefits and use the network for their own programmes.
Ready to reach new customers?
Tell us about your business and the customers you would like more of.

