Lifestyle benefits
The perks that make a programme feel personal.
Events, experiences and lifestyle brands. Benefits that say something about who your members are, not just what they buy.
- Priority booking
- Workshop for two
- Member-only edit
- Send a treat
Example offers
What lifestyle rewards can look like.
- Events
Priority booking
Early access to selected shows and events.
Limited - Experiences
Workshop for two
Cooking, art or craft sessions.
Weekends - Brands
Member-only edit
Exclusive offers from lifestyle brands.
Seasonal - Gifting
Send a treat
Members gift a reward to someone else.
Anytime
Illustrative examples. Actual offers depend on partners in your markets.
In pictures
What lifestyle rewards look like for members.
Why include it
What lifestyle benefits do for a programme.
A short version of what we tell clients when they ask whether this category is worth including.
In short
- Lifestyle rewards help a programme stand out from competitors offering the same discounts.
- They create stories members share, which is free marketing.
- They suit segment-based offers: different perks for different interests.
Where it fits
Programmes that use this category.
Customer loyalty programmes
Reward customers with benefits from this category.
Channel incentives
Motivate partners and sales teams.
Card and membership programmes
Add value to premium memberships.
Campaigns and promotions
Use benefits to power short campaigns.
How do you choose lifestyle partners?
We start from your member profile and look for brands and experiences that fit it.
Can we run these as limited campaigns?
Yes. Lifestyle offers work well as short, themed campaigns.
Who provides the benefits?
Partner merchants and brands, sourced and managed through allynQ.
Can this be combined with other categories?
Yes. Most programmes combine several categories.
Build your reward catalogue.
Tell us about your members. We will suggest a benefit mix that fits them and your budget.
